Display Cases
Position the lighting around the objects and glass surfaces. Review direct views of the source, reflections and the route used to reach cables and connections.
Lighting for Merchandise & Displays
Retail Display
Keep the focus on the merchandise. Integrate light into display cases, shelves and feature plinths, selecting the source and housing around the viewing position, display material and space available.
Lighting in Context
Start With What the Customer Should See
Display lighting should work with the objects, glazing and finishes around it. Show the merchandise position and viewing angle as well as the space available for the lighting assembly.
Merchandise Shelving
Integrate light above, below or within a shelf detail. Show shelf depths, merchandise positions and how the lighting will be supported and connected.
Plinths & Feature Displays
Use a defined light line to frame a base or display feature. Consider the visible edge, bends, mounting and access when the display is moved or updated.
Product Selection
Match the Display to the Lighting Assembly
LED Strip Lights
COB and SMD strips are supplied as light sources for a selected housing or recess. Review the required appearance and electrical design rather than selecting by category alone.
Explore LED Strip LightsLED Silicone Tubes
Empty silicone housings for separately selected strips. Check the cavity, diffuser appearance and connection clearance against the actual display detail.
Explore LED Silicone TubesLED Neon Flex
A lighting product with an integrated LED source for visible outlines or display accents. Confirm the bending plane and connection arrangement for the intended path.
Explore LED Neon FlexInstallation Review
Review the Display From the Viewing Side
Share the installation detail and any product already selected so the assembly can be reviewed as a whole.
Send Your Drawing- Objects and viewing angle
- Show the merchandise position, typical viewing distance and the surfaces that should receive light.
- Glass and reflective finishes
- Include glazing, polished surfaces and angles where the source or its reflection may be visible.
- Profile and strip fit
- Provide the section, recess dimensions and any strip or housing already chosen.
- Colour appearance
- Describe how the merchandise should appear under the lighting and any specific colour-rendering requirements to be confirmed.
- Connections and display changes
- Explain cable routing, access, power and whether the display layout is expected to be reconfigured.
Common Questions
Before You Choose
Is COB always the better choice for a retail display?
No single strip category determines the result. Source spacing, diffuser, housing depth and viewing distance all affect the visible light. Compare the selected COB or SMD configuration against the actual display detail.
How can visible light points or reflections be reviewed?
Send photographs or a section showing the light position, glass and normal viewing angles. Review the source, housing and diffuser together; the finished effect should be checked in the intended arrangement.
Does a silicone tube include the LED strip?
An empty silicone tube or profile does not include the LED source. Specify the separately selected strip or request an integrated LED Neon Flex product when a ready-to-light flexible format is required.
Can I specify colour rendering or a particular light colour?
State the required appearance and any measurable requirements when requesting a quote. The available configuration and supporting product data must be confirmed for the selected model; no single specification is assumed across the range.
What should I send for a display lighting quotation?
Provide a display photograph, layout or section with dimensions, run lengths and quantity. Include the merchandise positions, viewing angle, mounting, cable routing and any power or controls already selected.
Request a Quote
Show Us the Display You Want to Light
Send the display layout, section or photograph with the required quantity. We will review the light source, housing and connection approach for the detail.