Display Cases
Position the lighting around the objects and glass surfaces. Review direct views of the source, reflections and the route used to reach cables and connections.
Lighting for Merchandise & Displays
Retail Display
Retail display lighting should make the merchandise readable without turning the light source or its reflection into the main feature. Review shelves, glass showcases, product risers and display cabinets from the normal customer viewing position. Select the strip, silicone housing or finished light around the available space, surface finish and service route. For jewellery and colour-sensitive merchandise, state the colour-quality requirement and assess the selected sample with the actual objects.
Lighting in Context
Start With What the Customer Should See
Display lighting should work with the objects, glazing and finishes around it. Show the merchandise position and viewing angle as well as the space available for the lighting assembly.
Merchandise Shelving
Integrate light above, below or within a shelf detail. Show shelf depths, merchandise positions and how the lighting will be supported and connected.
Plinths & Feature Displays
Use a defined light line to frame a base or display feature. Consider the visible edge, bends, mounting and access when the display is moved or updated.
Product Selection
Match the Display to the Lighting Assembly
LED Strip Lights
COB and SMD strips are supplied as light sources for a selected housing or recess. Review the required appearance and electrical design rather than selecting by category alone.
Explore LED Strip Lights
LED Silicone Tubes
Empty silicone housings for separately selected strips. Check the cavity, diffuser appearance and connection clearance against the actual display detail.
Explore LED Silicone Tubes
LED Neon Flex
A lighting product with an integrated LED source for visible outlines or display accents. Confirm the bending plane and connection arrangement for the intended path.
Explore LED Neon FlexInstallation Review
Review the Display From the Viewing Side
Share the installation detail and any product already selected so the assembly can be reviewed as a whole.
Send Your Drawing
- Objects and viewing angle
- Show the merchandise position, typical viewing distance and the surfaces that should receive light.
- Glass and reflective finishes
- Include glazing, polished surfaces and angles where the source or its reflection may be visible.
- Profile and strip fit
- Provide the section, recess dimensions and any strip or housing already chosen.
- Colour appearance
- Describe how the merchandise should appear under the lighting and any specific colour-rendering requirements to be confirmed.
- Connections and display changes
- Explain cable routing, access, power and whether the display layout is expected to be reconfigured.
Common Questions
Before You Choose
Is COB always the better choice for a retail display?
No single strip category determines the result. Source spacing, diffuser, housing depth and viewing distance all affect the visible light. Compare the selected COB or SMD configuration against the actual display detail.
How can visible light points or reflections be reviewed?
Send photographs or a section showing the light position, glass and normal viewing angles. Review the source, housing and diffuser together; the finished effect should be checked in the intended arrangement.
Does a silicone tube include the LED strip?
An empty silicone tube or profile does not include the LED source. Specify the separately selected strip or request an integrated LED Neon Flex product when a ready-to-light flexible format is required.
Can I specify colour rendering or a particular light colour?
State the required appearance and any measurable requirements when requesting a quote. The available configuration and supporting product data must be confirmed for the selected model; no single specification is assumed across the range.
What should I send for a display lighting quotation?
Provide a display photograph, layout or section with dimensions, run lengths and quantity. Include the merchandise positions, viewing angle, mounting, cable routing and any power or controls already selected.
Plan Shelves, Showcases and Display Details
| Display format | Detail to review | What to send |
|---|---|---|
| Retail shelves | LED shelf lighting position, front-edge concealment and shadowing | Shelf section and customer sightline |
| Glass showcases and jewellery displays | Reflections, glare and the appearance of colours | Glass detail, material samples and required colour quality |
| Display cabinets and exhibition fixtures | Continuous light appearance, repeatable joins and accessible wiring | Fixture layout, quantity and cable access |
A specified CRI or colour temperature must be matched to the selected product documentation and sample. No universal value is assumed here. Use the display-case lighting planning guide to review glass and viewing angles, and review LED strip diffusion before approving the visible detail.
Compare the Visible Profile and Surface
Review the light face against the merchandise and viewing position. A dark exterior housing can be considered where the unlit profile should integrate with a dark display surface.
Request a Quote
Show Us the Display You Want to Light
Send the display layout, section or photograph with the required quantity. We will review the light source, housing and connection approach for the detail.